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The Joyfull Way

At Joyfull, we believe every child deserves to grow up with a kind inner voice and a positive sense of self.

We believe these are nurtured through lots of little moments that remind them just how wonderful they already are.

6 Core Pillars

Our journals are guided by six core pillars that help nurture the qualities we hope children will carry with them as they grow.

The kind of qualities that help them feel good within themselves, connect with others and confidently find their way in an ever-changing world.

Confidence & Growth

Building a positive sense of self, while embracing learning, trying and growing.

Connection & Kindness

Valuing the connection with ourselves and others and choosing kindness along the way.

Mindfulness

Understanding how we feel, finding moments of calm and learning to be present.

Creativity & Self-Expression

Using imagination, exploring ideas and feeling free to express ourselves.

Gratitude & Joy

Noticing and appreciating the little things that bring goodness and joy to our days.

Wonder & Curiosity

Staying curious and nurturing a sense of wonder, particularly in nature.

Purposeful but playful

While we see the six pillars and the intention thoughtfully woven into every activity, children feel the playfulness through activities, games, challenges and mini adventures that ignite their imagination, spark their creativity and make them feel good.

We all know that children learn through play and so Joyfull is built on that philosophy. The purpose sits quietly behind the play.

With Joyfull, there are no right and wrong answers. How they answer, reflect, respond and create is unique to them.

No screen necessary

And that's intentional. We believe some of the loveliest moments happen when we slow down, create, imagine and connect with what’s right in front of us. Joyfull is designed to make space for more of those moments.

So why a subscription?

We created Joyfull as a subscription for several reasons...

  • It's less overwhelming than a large journal
  • It keeps excitement high and engagement strong
  • There is the added magic of a special monthly delivery for them to look forward to
  • It allows us to have a new theme each month to keep journaling fresh
  • It feels less repetitive than a journal that has repeated daily prompts
  • It allows us to include the little extras like the guided meditation card, collectible affirmation card and sticker

Little moments that create lasting meaning

Joyfull is about the little moments that affirm the positive beliefs we want our children to carry with them...

I like who I am... There is so much to discover... I can be kind... I can try again... There is good around me...

Little by little, these moments can help shape their inner voice and have a lasting impact.